Social media UGC (User-generated content) terms & conditions

 

Social Media Terms

When you post and/or tag any social media content (including, without limitation, photos, text, graphics, audio, video, location information, comments or any other materials) in relation to Aston Villa (such as Instagram or Facebook) ("Social Content"), we may request your permission to use this Social Content in connection with our business. Such use may be in conjunction with our website, electronic media and/or print material (“Sites”). 

By accepting our request, uploading your content to a UGC Wall on the Aston Villa website, or using the hashtag #AVFCLive or #UTV (in relation to your post being focused around an Aston Villa matchday experience),  you give us and our affiliated companies (including our direct and indirect parents and subsidiaries), and its or their respective agents, licenses, sub-licenses, contractors and assigns (collectively, "Authorised Entities") a worldwide, perpetual, irrevocable, royalty-free, fully-paid, non-exclusive, transferable, sub-licensable right to use the Social Content in any form and lawful manner for any commercial purposes including (without limitation) online and offline marketing activities and on our Sites. 

By consenting to our request to use your Social Content, you agree to us publishing your name or username associated with that content, and using all or any of your Social Content.

You agree, represent and warrant that:
• You own, or have obtained from third parties, all appropriate rights in your Social Content.
• The Authorised Entities' use of your Social Content will not violate the intellectual, proprietary or other rights of any third party, or any applicable law.
• The Social Content is not libelous, defamatory, obscene, pornographic, abusive, indecent, threatening, hateful, offensive or other unlawful.

You release the Authorised Entities from any liability relating to its use of your Social Content in accordance with these Social Media Terms.

All Sites are operated by Aston Villa Football Club Limited (we or us). We are registered in England and Wales under company number 3375789 and we have our registered office and main trading address at Villa Park, Birmingham, B6 6HE, United Kingdom. Our VAT number is GB 687 8898 30.

Prohibited uses

You may use Social Content only for lawful purposes. You may not use Social Content:

  • In any way that breaches any applicable local, national or international law or regulation.
  • In any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect.
  • For the purpose of harming or attempting to harm minors in any way.
  • To send, knowingly receive, upload, download, use or re-use any material which does not comply with our content standards below.
  • To transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material or any other form of similar solicitation (spam).
  • To knowingly transmit any data, send or upload any material that contains viruses, Trojan horses, worms, time-bombs, keystroke loggers, spyware, adware or any other harmful programs or similar computer code designed to adversely affect the operation of any computer software or hardware.

You also agree:

  • Not to access without authority, interfere with, damage or disrupt:
    • any part of our Sites;
    • any equipment or network on which our Sites are stored;
    • any software used in the provision of our Sites; or
    • any equipment or network or software owned or used by any third party.

Content standards

These content standards apply to any and all Social Content which is contributed to our Sites (contributions), and to any interactive services associated with it. The standards apply to each part of any contribution as well as to its whole.

Social Content must:

  • Be accurate (where they state facts).
  • Be genuinely held (where they state opinions).
  • Comply with applicable law in the UK and in any country from which they are posted.
  • Be for your own personal use and not for commercial gain.
  • Contributions must not:
    • Contain any material which is defamatory of any person.
    • Contain any material which is unlawful, obscene, offensive, hateful or inflammatory.
    • Contain any material which is harmful, pornographic, harassing, racially or ethnically offensive or which would in any way violate or infringe upon the rights of others (including intellectual property rights, rights of confidentiality or rights of privacy).
    • Promote sexually explicit material.
    • Promote violence.
    • Promote discrimination based on race, sex, religion, nationality, disability, sexual orientation or age.
    • Infringe any copyright, database right or trade mark of any other person.
    • Be likely to deceive any person.
    • Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
    • Promote any illegal activity.
    • Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
    • Be likely to harass, upset, embarrass, alarm or annoy any other person.
    • Be used to impersonate any person, or to misrepresent your identity or affiliation with any person.
    • Give the impression that they emanate from us, if this is not the case.
    • Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.
    • Be or contain anything which is technically harmful, including without limitation, computer viruses in any form.

Suspension and termination

We will determine, in our discretion, whether there has been a breach of this Acceptable Use Policy. When a breach of this policy has occurred, we may take such action as we deem appropriate legal proceedings against you for reimbursement of all costs on an indemnity basis (including, but not limited to, reasonable administrative and legal costs) resulting from the breach.

Changes to the Acceptable Use Policy

We may revise this Acceptable Use Policy at any time by amending this page. You are expected to check this page from time to time to take notice of any changes we make, as they are legally binding on you. Some of the provisions contained in this Acceptable Use Policy may also be superseded by provisions or notices published elsewhere on our Sites.